Path To Scale Bootcamp | Johannesburg
Tue May 27, 09:00 - Wed May 28, 17:00
Investment Place Office Park
ABOUT
Master The Art of Scaling Your Business
Come learn the proven tools and techniques successful scale up leaders employ to navigate The Path to Scale.
Spending your days fighting fires, dealing with increasing complexity, complaints and crises? If you’re scaling a business, you’re probably experiencing exponentially increasing growing pains: the symptoms designed to tell you the business is changing, and your ‘leadership technology’ needs to change too. Scaling a business for the first time is a herculean leadership challenge. But there is a science to scaling up. Come learn the specific tools and disciplines that help Scale Up leaders manage the challenging Path to Scale.
BASED ON THE LATEST SCALE UP PLAYBOOK: THE ART OF SCALE
In two days, you’ll learn the art and science of scaling up: the same tools used by the world’s best scale-up leaders to cut through chaos and build thriving businesses. You’ll leave with:
- The 12 Laws of Scale - the must-have keys to avoid the pitfalls and enjoy the rewards of scaling
- A clear diagnosis of your biggest growth constraints and how to fix them
- A structured plan to build your business operating system, so growth isn’t accidental
- A leadership playbook and toolkit for aligning your leadership team, driving execution, and avoiding the “no man’s land” where most companies get stuck
Scaling is a craft. This is where you learn it.
Every attendee will receive a copy of the book, The Art of Scale, as part of the bootcamp experience!
MEET YOUR GUIDE
Jason Goldberg is the Co-Founder of Art of Scale, Edge Growth, the Vumela Fund, and the Author of The Art of Scale. He holds a B.Sc Electrical Engineering, and a Post Graduate B.Phil in Sustainable Development.
Since starting his career at Bain and Co. and later as a corporate strategist, Jason has spent the last 18 years investing in, starting, scaling, advising, accelerating, and sitting on boards of high potential ventures.
After nearly two decades scaling companies and coaching founders through the toughest leadership challenges, Jason’s seen what works and what doesn’t. In this bootcamp, he’ll share the battle-tested disciplines that separate those who scale from those who stall.
AGENDA

Schedule 1
2-Day Path To Scale Boot Camp
1. The Path to Scale
- Understand the growth lifecycle stages and their impact on scaling.
- Explore the unique dynamics, success factors, and priorities at each stage.
- Use the Scale Up X-Ray to accurately identify your current lifecycle stage, define your strategic imperatives, and determine key leadership team priorities.
2. The Art of Strategy
- Learn the 10 Principles of Scale-Up Strategy and their practical application.
- Use the Scale Up X-Ray to assess your strategy strengths and weaknesses.
- Identify weaknesses and develop a prioritise actions to scalable strategic plan.
3. The Art of Hiring A-Players
- Avoid common hiring pitfalls and master the art of recruiting A-Players.
- Explore proven methods and tools for consistently attracting and hiring top talent.
- Use the Scale Up X-Ray to evaluate your recruiting effectiveness.
- Define priority actions to improve your hiring practices and close talent gaps.
4. The Art of Leading an A-Player Culture
- Understand how leadership expectations evolve across lifecycle stages.
- Learn how leaders must adapt to drive success at each stage.
- Use the Scale Up X-Ray to assess your leadership and culture strengths.
- Define priority actions to strengthen leadership and culture within your organisation.
5. The Art of Execution – Part I: The 7 Disciplines of Execution
- Identify the key forces that make execution particularly challenging for scale-ups.
- Master the 7 Disciplines of Execution to drive focus and alignment.
- Use the Scale Up X-Ray to evaluate your execution capabilities.
- Develop priority actions to overcome execution challenges and enhance operational discipline.
6. The Art of Execution – Part II: Building Your Leadership Operating System
- Learn the 7 Rhythms of a Scalable Leadership Operating System.
- Use the Scale Up X-Ray to assess your current operating system effectiveness.
- Explore the process to implement your scalable leadership system
- Define priority actions to establish or enhance your leadership operating system.
7. The Art of Scale-Up Leadership
- Understand the unique leadership challenges of scaling a business.
- Master the key leadership principles, practices, and tools for success at different lifecycle stages.
- Use the Scale Up X-Ray to assess your inner game and leadership mindset.
- Learn how successful founders grow ahead of their business to sustain long-term success.
8. Action Planning
- Use Scale This next to prioritise your Scale Up goals.